Young Minds Joins forces with Celebrity Esports to Promote a More Positive Time Gaming

February 17, 2021

The UK’s leading mental health charity for children and young people, YoungMinds has agreed a partnership with Celebrity Esports.

YoungMinds’ More Than A Game campaign will feature content from celebrity players to shine a light on the positive role that gaming plays in young people’s mental wellbeing and in tandem with Celebrity Esports,  it will invite young people to join together and use the gaming community as a platform to connect, share experiences and take control of how they game and build confidence.

“Just like social media, there can be positives and negatives to gaming. It can give us a space to unwind, relax and take time out from the pressures of daily life – just like reading can, or going for a walk. The young people we work with tell us that it can be a sociable way to have fun and stay connected with their friends and family and it can give them a sense of achievement as they learn new skills”
Tom Madders, Director of Campaigns at YoungMinds


Leo Skagerlind, Founder and CEO of Celebrity Esports added: “We are thrilled to welcome YoungMinds to the Celebrity Esports family. Through the partnership we want to raise awareness of the fantastic work YoungMinds do and highlight to the masses that gaming can and should be used as a platform for people to connect, share experiences and have fun!”



“This campaign is really important in promoting the positive impact gaming can have if used in the right way. We’re delighted to be teaming up with Celebrity Esports, they will be able to reach many young gamers and help them have a positive time online.”
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